GM considers showing ads on their infotainment systems - report
If GM does plans to make this mandatory in all their vehicles, they have lost a customer.
A deal breaker?
General Motors CEO Dan Akerson has revealed the company's 4G initiative could enable them to start selling ads that would be displayed on a vehicle's infotainment system.
The company's internet-connected cars won't start arriving until 2014, but that hasn't stopped Akerson from suggesting they could usher in a whole new revenue stream. As he explained, "What happens if when the logo shows on your screen, it says 'brought to you by Allstate'?" Akerson went on to ask "How many times is that [message] going to pop [up]? And how much can you get from Allstate?"
Akerson seemed to be floating the idea, but it's likely to draw sharp criticism from consumers who want to keep ads out of their automobile. However, it remains unclear if consumers could get some kind of benefit - like cheaper service or free updates - in exchange for putting up with the ads.
This maybe very well the deal breaker from chevy. honestly, I have to deal with pop ups already everywhere from the computer to my smart phone you think I would want to deal with it in the car too. This might even provoke road rage too.
come on chevy! really?! Hearing this really pisses me off. Ads are every where in the digital world but if its one place that we don't need it is in the car when we are peacefully trying to drive. I don't even car about how often it will happen. I just don't want it to happen at all. If chevy could come from a owners perspective that might help them but doing this is just add fuel to the fire.